Archive for the 'Uncategorized' Category
Ideas Hubs
Want to spread your good idea? It could be easier than you think if you use the right HUBS… Check the video bellow (Warning… it is in spanish)
Cab drivers? Hairdressers? What other professional do you think could be considered an idea hub?
No commentsWork like you Sleep
Ok, I’m not going to tell you to work like you sleep in the sense of how much work you get done out of your sleep time. Actually, there is a much more interesting perspective to that relation.
After watching this TEDx Middlewest talk, I just confirmed what I always believed to be true but in a very well explained manner: Interrupting work is just like interrupting your sleep. With a 4 months old baby boy, I just realized how bad it is to your attempt to get some rest when you are interrupted 3 or 4 times throughout your night of sleep. Now think of how many times you get interrupted throughout your day of work, and you’ll figure why it wasn’t so productive. Really worth watching.
Now, just try and work like you sleep 
Thor vs Darth Vader
Do you know when a marketing campaign does so good that it goes viral and someone else comes and try to hitch a ride in the idea?
Volkswagen launched a marketing campaign during the super bowl, where a kid is shown in a tireless attempt to manipulate the force wearing a Darth Vader custom. All of that to show one of the car’s features at the end of the video. Worth watching:
Then, Marvel comes and does an extremely similar video, where a kid wearing a Thor custom is shown trying to unleash the power from Thor’s hammer. But the end is very different from what you would expect if you had watched the Volkswagen campaign:
When I was watching it, just though like: yeah.. daddy is going to bip his alarm, honk the horn or turn the engine on using the remote control, then suddenly the kid manages to unleash the power from the hammer. Then, you just realize that it wasn’t yet another vehicle campaign, but a movie one right after recovering from the shock. Now, try to think of the second one in a world where the volkwagen’s one doesn’t exist or in the mind of someone who didn’t watch it. Not so funny, uh?
No commentsWeb Access is a Human Right
Yesterday I read an article summarizing a speech from Tim Berners-Lee at a MIT symposium comparing web access to water. His speech covered other topics on his perspective of the future of the web, but the thing that most caught my attention was his statement that web access should be considered a human right.
Living in this world today is all about web access. If you don’t have it, then you just don’t exist. If you think of charity, then you think of providing food and potable water to those in need, right? In my opinion, real charity provides for the needy while helping them become self-reliant. There are people out there thinking that human right is just a mater of living and meeting basic physiological needs.
People think and dream. We’re mostly driven by our dreams and the desire to strive, and the internet is been one of the most important tools to make most of our dreams come true, if used the right way. Anybody, in any part of the world can use the internet to learn a new language, study in an open course at MIT, learn a profession or even work entirely through the web, just as I do. Internet is the greatest catalyst for improving lives and empowering people with life changing knowledge. Ironically, it is that life changing aspect that has led so many authoritative governments to seize this right from its citizens.
According to Berners-Lee speech, the distance between people empowered by the access to the web, and people that lacks it is growing bigger and bigger. How big does this gap have to get until we realize people have the right be enlightened?
No commentsIrony: the major icon of USA space race found its rest at the week of the 50th anniversary of first man in space
NASA just announced the final home for the space shuttles, and Endeavour will rest at the California Science Center, in Los Angeles.
It is a bit ironic that this week we were celebrating the 50 years since first time man visited space, and we get the news on where the major icon of american’s space ‘endeavours‘ are going to rest forever, reminding us of the beginning of an era when USA is going to completely rely on Soyuz for transportation to ISS for a long time.
That’s plain resemblance of life: we often begin our cold wars, then suddenly we find ourselves relying on each other’s help. Nothing wrong with it, as long as we’re humble enough to admit our mistakes, accept the help and don’t commit the same mistakes again, in the future. Long life for ISS!
PS: I ALWAYS wanted to go inside one of these, and I definitely must go there one day. Got to start planning
